Your problem has been solved with the new app from Starbucks to be able to pay for your purchases via your iPhone or BlackBerry. This app makes it very simple for you to get your Starbucks fix and not have to worry about how you are going to pay for it!
In order to use the app, you have to enter in your Starbucks card number and then you are ready to go! To update money onto the card, you just have to enter in your PayPal or major credit card information. I mean lets face it, how often do you lose track of membership, loyalty, or gift cards? Well if your like me, then you misplace them a lot or you just forget that you have them. With having the convenience of an app on my phone then it means that it is one less card that I have to keep up with! Also, it means that it is one less card that I have to keep in my wallet or in my purse. My purse and wallet are both cluttered up with loyalty cards from different stores because they all offer rewards of some sort and they are free, so why not join each loyalty program if it means that I get discounts in the future. This app makes it to where I can join the loyalty program and be able to keep the actual card safe in my home and not have to worry about losing it or other people getting a hold of it or.
Starbucks is being a huge trendsetter by starting off with this pay-by-phone app. They are paving the way for other companies or stores to start using this method, so that you have more people using the Starbucks cards than using regular credit cards or cash. In the end, don't companies want more people using their specific cards? Starbucks is simply adjusting to the new lifestyle where no one is leaving their homes without their cellphones with them. I believe that whomever came up with this idea is a genius because they are getting all of the publicity for this brand new style of payment that any company that starts using this idea for themselves will never get. All over the U.S. this payment style is being used in Starbucks stores, as well as in the Starbucks kiosks that are in Target stores.
Although payment and reloading the card are the great features with this app, you can also keep track your stars for your My Starbucks Rewards, find the nearest Starbucks, check card balance and view transaction history! Any way you look at it, the Starbucks Card Mobile App, is an adaptive change for the growing needs of us, the consumers! Starbucks has literally changed the way we pay, by adding this app for our mobile phones to make it easier for us to spend money in their stores. I believe that other major companies will start to look into how to create an app like this for themselves, if they haven't yet. Like it or not, Starbucks has realized how likely we are to carry around our mobile phones with us into the store when compared to us carrying in a Starbucks card. We get the convenience of an iPhone or BlackBerry app and they, in turn, get more consumers using their Starbucks cards!
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